Well… not exactly the physical Britney Spears, but her face on posters is good enough.
On March 20, 2018, it was announced that Britney Spears is the new face of Kenzo for their Collection Memento 2. Being a huge Britney Spears fan, I knew I had to hit up the nearest Kenzo store in Hong Kong to find at least a poster of her in the store. Well, it turned out that I was in for a huge surprise.
I decided to go to Times Square in Causeway Bay, a major shopping center, and I found posters of Britney Spears plastered all over the escalators and elevators, and on top of that, there was even a photo booth. I could not believe how huge the campaign was, but I was honestly sent to heaven. This isn’t a long article but I just wanted to share how happy I was to see Britney, my idol and hero, in Hong Kong, even if it is just through posters.
all over the escalators and elevators, and on top of that, there was even a photo booth. I could not believe how huge the campaign was, but I was honestly sent to heaven. This isn’t a long article but I just wanted to share how happy I was to see Britney, my idol and hero, in Hong Kong, even if it is just through posters.